Minibloq: New graphical programming for Arduino and robotics

I'm working on a free (and open) graphical programming environment to make Arduino (and other boards), physical computing devices and robots even easier for kids and beginners, called Minibloq. You can see the work (in progress) here:

http://minibloq.org

I launched a Kickstarter campaign to finish de public Beta: http://kck.st/mnWW8y